Ngomhla wesi-7 kuSeptemba, iChongqing Caishixian Supply Chain Development Co., Ltd.
yabona abasebenzi besebenza ngocwangco kumgca wemveliso kwindawo yocweyo esele ilungile.
Ngomhla we-13 ku-Okthobha, i-China Hotel Association yakhupha "iNgxelo yoNyaka ka-2023 kuShishino loKutya wase-China" kwiNkomfa ye-Brand ye-2023 yase-China. Ingxelo yaphawula ukuba phantsi kweempembelelo ezidityanisiweyo zamandla emarike, imigaqo-nkqubo, kunye nemigangatho, ishishini lokutya okulungeleyo lingena kwisigaba esitsha sophuhliso olulawulwayo.
Ukusuka phezulu kunikezelo lwemathiriyeli ekrwada kwezolimo, ukufuywa kwezilwanyana, kunye nokuloba, kunye noomatshini bokulungisa, ukuya kwimveliso esembindini kunye nokuveliswa, kunye nokuhla ukuya kumakhonkco abandayo adibanisa ukutya kunye nokuthengisa-lonke ikhonkco lokubonelela lichaphazela umgangatho weemveliso. Amashishini okutya afana ne-Xibei, i-Guangzhou Restaurant, kunye ne-Haidilao banamava exesha elide kwiivenkile kunye neenzuzo kuphuhliso lwencasa yemveliso; abavelisi abakhethekileyo bokutya okusele kulungiselelwe abafana no-Weizhixiang, uZhenwei Xiaomeiyuan, kunye noMaizi Mom baye baphumelela ukhuphiswano olwahlukileyo kwiindidi ezithile kwaye benze iingenelo ezibalulekileyo zesikali; iinkampani zeqonga leshaneli ezifana neHema kunye neDingdong Maicai zineenzuzo kwidatha enkulu yabathengi kwaye zinokuqonda ngcono iindlela zabathengi. Icandelo lokutya okulungeleyo okwangoku liyindawo ephambili yemisebenzi kunye neenkampani ezininzi ezikhuphisana ngokuqatha.
I-B2B kunye ne-B2C "i-Dual-Engine Drive"
Ukuvula ipakethe yeentlanzi ezilungele ukupheka, abasebenzisi baskena ikhowudi ye-QR kwisixhobo sokupheka esikrelekrele, esibonisa ixesha lokupheka kwaye sibale phantsi. Kwimizuzu emi-3 kunye nemizuzwana engama-50, isitya esishushu esishushu silungele ukuhanjiswa. Kwi-Third Space Food Innovation Centre kwiSikhululo saseMntla saseQingdao, izidlo ezisele zilungile kunye nezixhobo ezikrelekrele zithathe indawo yemodeli yasekhitshini yezandla. Abatyayo banokuzikhethela ukutya okupakishwe kwangaphambili njengamadombolo osapho kunye ne-shrimp wontons kwindawo yokugcina ebandayo, kunye nezixhobo zokupheka zilungiselela ngokuchanekileyo ukutya phantsi kolawulo lwe-algorithmic, egxile ekuphekeni "okukrelekrele".
Ezi zixhobo zokutya ezisele zilungile kunye nezixhobo zokupheka ezihlakaniphile zivela kwi-Qingdao Vision Holdings Group Co., Ltd. "Izithako ezahlukeneyo zifuna i-curve ezahlukeneyo zokufudumeza," watsho uMou Wei, uSihlalo we-Vision Group, kwi-Liaowang Dongfang ngeveki. Ukupheka ijika lokufudumeza kwintlanzi yeentlanzi zaphuhliswa ngokusebenzisa iimvavanyo ezininzi ukufezekisa incasa engcono.
"Iqondo lokubuyiswa kwencasa lichaphazela ngokuthe ngqo amaxabiso okuthenga kwakhona," utshilo uMou Wei. Ukujongana nemiba yangoku yezidlo ezimbalwa ezithandwayo ezisele zilungile kunye ne-homogeneity yemveliso, ukubuyiswa kwencasa ngumba obalulekileyo. Xa kuthelekiswa ne-microwave yemveli okanye ukutya okufudunyeziweyo kwamanzi, izidlo ezitsha ezisele zilungile eziveliswe ngezixhobo zokupheka ezikrelekrele zigcina lula ngelixa ziphucula kakhulu ukubuyiselwa kwencasa, kunye nezitya eziqholiweyo kunye neziqholiweyo ezibuyisela ukuya kuthi ga kwi-90% yencasa yokuqala.
"Izixhobo zokupheka ezikrelekrele kunye nokusebenza kwedijithali aziphuculi nje ukusebenza kakuhle kunye namava kodwa ziqhubela phambili izinto ezintsha kunye nokuziphendukela kwemvelo kwimodeli yeshishini lokutya," utshilo uMou Wei. Ukholelwa ukuba kukho imfuno enkulu yokutya kwiindawo ezininzi ezingezizo ezokutya ezifana neendawo ezibukekayo, iihotele, imiboniso, iivenkile eziluncedo, indawo zenkonzo, izikhululo zegesi, izibhedlele, izitishi, iivenkile zeencwadi, kunye neecafe ze-intanethi, ezihambelana kakuhle kunye nokukhawuleza nokukhawuleza. iimpawu zokutya ezisele zilungile.
Yasekwa ngo-1997, ingeniso ye-Vision Group iyonke ikhule ngaphezulu kwe-30% yonyaka-ngonyaka kwisiqingatha sokuqala sika-2023, ngokukhula kweshishini okutsha okungaphezulu kwe-200%, ebonisa indlela yophuhliso olulinganayo phakathi kwe-B2B kunye ne-B2C.
Kumazwe ngamazwe, izigebenga esele zilungele ukutya zaseJapan ezifana noNichirei kunye noKobe Bussan zibonisa iimpawu "ezivela kwi-B2B kwaye ziqina kwi-B2C." Iingcali zemizi-mveliso zalatha ukuba iinkampani zaseTshayina ezilungele ukutya zinyuke ngokufanayo kwicandelo le-B2B kuqala, kodwa ngokujonga imeko yentengiso yehlabathi jikelele, iinkampani zaseTshayina azinakukwazi ukulinda amashumi eminyaka ukuze icandelo le-B2B livuthwe ngaphambi kokuphuhlisa icandelo le-B2C. Endaweni yoko, kufuneka balandele "i-dual-injini drive" kuzo zombini iB2B kunye neB2C.
Ummeli ovela kwicandelo lokuthengisa ukutya leCharoen Pokphand uxelele iLiaowang Dongfang Veki: “Ngaphambili, izidlo ezisele zilungile ibingamashishini eB2B. Sinemizi-mveliso engaphezu kwama-20 eTshayina. Iziteshi zeB2C kunye neB2B kunye neemeko zokutya zahlukile, zifuna utshintsho oluninzi kwishishini. "
“Okokuqala, malunga nokuphawulwa, iCharoen Pokphand Group ayizange iqhubeke nohlobo lwe-'Charoen Pokphand Foods' kodwa isungule uhlobo olutsha lwe-'Charoen Chef,' ilungelelanisa ibhrendi kunye nokubekwa kwecandelo kunye namava omsebenzisi. Emva kokungena kwindawo yokusetyenziswa ekhaya, izidlo ezisele zilungile zifuna ukucalulwa ngokuthe ngqo kwiindidi zokutya ezifana nezitya ezisecaleni, izitya zeprimiyamu, kunye nezifundo eziphambili, zahlulwe kwakhona zaba ziziphako, isuphu, iikhosi eziphambili, kunye nezimuncumuncu ukwakha imigca yemveliso esekwe kwezi ndidi. watsho ummeli.
Ukutsala abathengi beB2C, iinkampani ezininzi zizama ukwenza iimveliso ezidumileyo.
Inkampani yaseShandong egxile ekutyeni okusele ilungile yaqala ukwakha umzi-mveliso wayo ngo-2022 emva kweminyaka yophuhliso. “Umgangatho weefektri ze-OEM awuhambelani. Ukuze silungiselele ukutya okusele kuzinzile nokunokuthenjwa, sizakhele owethu umzi-mveliso,” watsho ummeli wale nkampani. Inkampani inemveliso ethandwayo kwimarike-isayini iifayili zeentlanzi. "Ukususela ekukhetheni intlanzi emnyama njengento eluhlaza ukuya ekuphuhliseni inyama yentlanzi engenamathambo kunye nokulungelelanisa incasa ukuze ihlangabezane nokwaneliseka kwabathengi, siye sazama ngokuphindaphindiweyo kwaye sihlengahlengisa le mveliso."
Inkampani ngoku iseka iziko lophando kunye nophuhliso eChengdu ukulungiselela ukuphuhlisa ukutya okuneziqholo kunye nevumba elimnandi elithandwa ngabantu abatsha.
Imveliso eqhutywa ngabathengi
Imodeli “yesiseko semveliso + ikhitshi eliphakathi + ikhonkco elibandayo + neendawo zokutya” ekhankanywe kwiKomishoni yoPhuhliso noHlengahlengiso yeKomishoni yeSizwe “Amanyathelo okuBuyisela noKwandisa uSetyenziso” yinkcazo ecacileyo yobume beshishini lokutya okusele kulungiselelwe. Izinto ezintathu zokugqibela zizinto eziphambili ezidibanisa iziseko zokuvelisa kunye nabathengi bokugqibela.
Ngo-Epreli ka-2023, i-Hema yabhengeza ukusekwa kwesebe layo lokutya. NgoMeyi, uHema ubambisene ne-Shanghai Aisen Meat Food Co., Ltd. ukuqalisa uluhlu lwezidlo ezitsha ezisele zilungile ezinezintso zehagu kunye nesibindi. Ukuqinisekisa ukutsha kwezithako, ezi mveliso ziyacutshungulwa kwaye zigcinwe kwisithuba seeyure ezingama-24 ukusuka ekungeneni kwezinto ekrwada ukuya kwindawo yokugcina imveliso. Kwiinyanga ezintathu zokuqaliswa, uchungechunge "lwe-offal" lokutya okulungeleyo lwabona ukunyuka kwe-20% yenyanga-ngenyanga yokuthengisa.
Ukuvelisa ukutya okulungeleyo “okungephi” kufuna iimfuno ezingqongqo zokuhlaziyeka. “Ukutya kwethu okutsha sele kusele kuvuthiwe kudla ngokuthengiswa kungekapheli usuku olunye. Ukulungiswa kwangaphambili kwesithako seprotheyini sineemfuno eziphezulu zexesha, "utshilo u-Chen Huifang, uMphathi Jikelele weSebe le-Hema lokutya okulungeleyo, kwi-Liaowang Dongfang ngeveki. “Ngenxa yokuba iimveliso zethu zinobomi obufutshane beshelufa, iradiyasi yomzi-mveliso ayinakudlula iikhilomitha ezingama-300. Iindibano zocweyo zeHema zenziwe zasekhaya, ke zininzi iifektri ezixhasayo kwilizwe lonke. Siphonononga imodeli entsha yonikezelo egxile kwimfuno yabathengi, sigxile kuphuhliso oluzimeleyo kunye nokudalwa kwentsebenziswano nababoneleli. "
Ingxaki yokunganuki kweentlanzi zasemanzini acocekileyo kwizidlo ezisele zilungile ikwangumngeni kwinkqubo yokuvelisa. Hema, He's Seafood, kunye neYunivesithi yaseFoshan yeSayensi kunye neTekhnoloji ngokudibeneyo baqulunqe inkqubo yokugcina yethutyana esusa ngempumelelo ivumba lentlanzi kwintlanzi yasemanzini acwengileyo, okubangela ukuthungwa kwethenda ngakumbi kwaye akukho ncasa yentlanzi emva kokucubungula kunye nokupheka ekhaya.
I-Cold Chain Logistics ingundoqo
Izidlo ezisele zilungile ziqala ukubaleka ngexesha nje ukuba ziphume kumzi-mveliso. NgokukaSan Ming, uMphathi Jikelele we-JD Logistics kwiSebe loShishino loLuntu, ngaphezulu kwe-95% yezidlo ezisele zilungile zifuna ukuthuthwa ngekhonkco elibandayo. Ukusukela ngo-2020, umzi-mveliso waseTshayina wezothutho obandayo ufumene isantya sokukhula esingaphaya kwe-60%, sifikelele kwincopho engazange ibonwe ngaphambili.
Ezinye iinkampani ezisele zilungele ukutya zakha ezazo zokugcina izinto ezibandayo kunye nekhonkco elibandayo, ngelixa ezinye zikhetha ukusebenzisana neenkampani zeqela lesithathu. Uninzi lwabavelisi bezixhobo kunye nezixhobo zokusebenza baye bazisa izisombululo ezikhethekileyo kwizidlo ezisele zilungile.
Ngomhla wama-24 kuFebruwari, 2022, abasebenzi benkampani esele ilungile kwipaki yenzululwazi yezolimo yephondo yaseLiuyang kunye nethekhnoloji bafudusa imveliso yokutya esele ilungile kwindawo yokugcina izinto ezibandayo (i-Chen Zeguang/Ifoto).
Ngo-Agasti ka-2022, i-SF Express yabhengeza ukuba iza kubonelela ngezisombululo kwishishini lokutya elisele lilungile, kubandakanya ukuthuthwa kwe-trunk, iinkonzo zokugcina iimpahla ezibandayo, ukuhanjiswa ngokukhawuleza, kunye nokuhanjiswa kwesixeko esinye. Ekupheleni kuka-2022, uGree wabhengeza utyalo-mali lwe-yuan ezizigidi ezingama-50 ukuseka inkampani yokwenziwa kwezixhobo zokutya esele ilungile, ibonelela ngezixhobo zekhonkco elibandayo kwicandelo lolungiselelo. Inkampani entsha iya kuvelisa ngaphezulu kwekhulu leemveliso zokuphucula ukusebenza kakuhle, ukugcinwa, kunye nokupakishwa ngexesha lemveliso esele ilungile.
Ekuqaleni kuka-2022, i-JD Logistics yaseka isebe lesidlo esisele silungile sigxile kwiithagethi zenkonzo ezimbini: iikhikhithi ezisembindini (B2B) kunye nezidlo ezisele zilungile (B2C), zidala uyilo olukhulu kunye nolwahlulo.
“Eyona ngxaki inkulu kulungiselelo lwekhonkco elibandayo lixabiso. Xa kuthelekiswa nolungiselelo oluqhelekileyo, iindleko zekhonkco elibandayo zi-40% -60% ngaphezulu. Ukunyuka kweendleko zothutho kukhokelela ekwenyukeni kwamaxabiso emveliso. Umzekelo, ibhokisi yentlanzi ye-sauerkraut inokubiza kuphela iiyuan ezimbalwa ukuvelisa, kodwa ukuhanjiswa kwekhonkco elibandayo kumgama omde kongeza iiyuan ezininzi, okukhokelela kwixabiso lentengiso le-30-40 ye-yuan kwiivenkile ezinkulu, "ummeli wenkampani evelisa ukutya sele uxelele. Liaowang Dongfang ngeveki. “Ukwandisa imarike yezidlo ezisele zilungile, kufuneka inkqubo ebanzi yothutho ebandayo. Njengoko abathathi-nxaxheba abakhethekileyo kunye nabaninzi bangena kwimarike, iindleko zekhonkco elibandayo kulindeleke ukuba zehle ngakumbi. Xa inkqubo yokulungiselela ukutya ebandayo ifikelela kwinqanaba eliphuculweyo njengaseJapan, ishishini lasekhaya lokutya okuphekiweyo liya kuhambela kwelinye, nto leyo esisondeza kusukelo ‘lokumnandi nolufikelelekayo.’”
Ukuya “kuPhuhliso lwekhonkco”
U-Cheng Li, i-Vice-Dean yeSikole seSayensi yoKutya kunye nobuNjineli kwiYunivesithi yaseJiangnan, wathi imboniselo yokutya esele ilungile ibandakanya onke amacandelo anyukayo nasezantsi ecandelo lokutya kwaye idibanisa phantse zonke iiteknoloji eziphambili kwishishini lokutya.
“Uphuhliso olusemgangathweni nolulawulwayo lweshishini lokutya okusele lilungile luxhomekeke kwintsebenziswano esondeleyo phakathi kweeyunivesithi, amashishini kunye neearhente ezilawulayo. Kuphela kungentsebenziswano kunye nomzamo obanzi woshishino olunokuthi ishishini lokutya lifikelele kuphuhliso olusempilweni noluzinzileyo, utshilo uNjingalwazi Qian He waseJiang.
Ixesha lokuposa: Aug-20-2024