Yaziwa ngokubanzi ukuba eyona njongo iphambili yamashishini amaninzi namhlanje kukusinda. Ngokwe-2022 data, ubungakanani bentengiso ye-China
Ngaphakathi kweli ntengiso inkulu, i-meituan maicai ibambe isabelo esiyi-7% kwaye ibonisa ukwanda okuzinzileyo.
Ngaphandle kwemiceli mngeni ebangelwa ziingcinezelo zebhulemu kunye nezoqoqosho, iMemeninuan Maicai igcine ubukho bazo kwizixeko ezikhulu ezisibhozo: iBengfang, Suzhou, Sunzhou, uFushan, noWhann, noWhann, noWishan, noWhann, noWhann, noWhann, noWishan, noWhann, noWishan, noWhann, noWishan, noWhann, noWishan, noWin.
Ezi zixeko aziphumelelanga kwezoqoqosho kuphela kodwa zinokuba namandla amakhulu abathengi, i-accounting nge-40% yokutya okusesikweni kwesizwe ngo-2022.
Ndikhohliswa ukhuphiswano oluvuthayo kwimarike yentengiso yanamhlanje, i-meituan maituan maicui ye-meituan maicui yamva nje ineengqwalaselo ezibanzi ngaphakathi kwishishini.
Ngokukodwa, ukuqeshwa kweZhang Jing njengesiqhelo somongameli waseMeituan, kunye nolwandiso olulandelayo kwimakethi ye-Hangzhou, phawula inyathelo elibalulekileyo kwiSigaba seNkampani yokuphunyezwa kwesicwangciso. Le ntshukumo imele ukwanda nje kwendawo, kodwa kunye nokuboniswa ngenkalipho kwemodeli yayo yeshishini kunye namandla okhuphiswano.
Isicwangciso-qhinga sikaMeituan Maicui sigxininisa ukulima nzulu kunye nokubulawa kwabantu abanesibindi. Endaweni yokufumana ulwando olungeyonyani, bagxila ekuqinisekiseni umgangatho wenkonzo kunye nentengiso yentengiso yesabelo kwingingqi nganye.
Le ndlela ilumkile ngakumbi ngexesha lobusika obuyintloko xa uninzi lweenkampani ze-Intanethi ziye zajongana nengxaki ngenxa yolwando olunoburharha. UMeutuan Maicai, kwelinye icala, ugcine ukukhula okunempilo ngenkqubela phambili yayo.
Okwangoku, nangona abakhuphiswano bathanda i-daingdong maicai kunye ne-supermarket ye-sucermarket ekwandiswa ngokukhawuleza, i-meituan maicai ibambelele ekugcinweni komsebenzisi kwaye iphinda iphinde ihlawulwe irhafu.
Idatha ibonisa ukuba i-tingdong maicai kunye ne-supermarket ye-Pueu ineendawo ezi-5% ne-3%, ngokulandelelana. Nangona kunjalo, ngokuhambelana nolwaneliseko lomsebenzisi kunye nokunyaniseka kwe-rab, i-meituan maicai iphume.
Impumelelo yeqela le-shenzhen mizekelo iqhinga lesicwangciso sika-Meituan Maituan Maituan Maituan Maicuian, kunye neqela elikhokelela kwimarike yokukhula engama-30% - impumelelo emangalisayo kuyo nayiphi na intengiso yentengiso.
Ukuhlola kwakhona ishishini lokutya okutsha lokutya
Kwiminyaka yakutshanje, ishishini lokutya lokutya elitsha le-E-Commece lisebenza phantsi kwemodeli yokutsha kwemali. Nje ukuba inkxaso-mali incitshisiwe, abasebenzisi badla ngokubuyela kwiindlela zemveli ezifana ne-supermarkets ebonakalayo, ebeka umngeni obalulekileyo kwingeniso yokutya okutsha yokutya okutsha.
Nangona kunjalo, ngotshintsho kwindlela yokuphila kunye neendlela zokusebenzisa, ishishini lokutya lokutya lokutya le-e-Commen livusa njengoko abathengi bafuna ukufuna ukuphila okusemgangathweni.
Okokuqala, ukubekwa umgangatho wentengiso kuye kwanikezelwa ngamaxabiso iimfazwe ezingasebenzi
Ukususela esiphelweni sika-2020, ulawulo lukarhulumente lommiselo wentengiso, ngokudibeneyo neCandelo loRhwebo, likhuphe imimiselo kwiqela eliphantsi, ukulawula ngokungqongqo, ukuhambisa amaxabiso, kunye nobuqhetseba bexabiso. Iintsuku ze "mifu yemifuno eyi-1 kunye" namaxabiso aphantsi kwexabiso "ngokuthe ngcembe banyamalala.
Okwesibini, abathengi bakhula ngokuqhubekayo behlala ixesha eliphezulu
Njengoko indlela yokuphila kunye neepateni zokusebenzisa zivela, abathengi babeka phambili lula, impilo, kunye nokuzinza kwendalo, okukhokelela kuhambo olukhawulezileyo lokutya okutsha.
Kubathengi abalandela indlela ephambili yokuphila, kukho ukugxininiswa okukhulayo kumgangatho kunye nokhuseleko lwezithako zokutya, kunye neemfuno ezikhulayo zentswelo yemihla ngemihla.
Amanqanaba okutya okutsha e-E-commerce kufuneka adibanise amava akwi-Intanethi kunye namava angaphandle, agxile kumava abathengi kunye nomgangatho wemveliso ukuze abonakale kukhuphiswano.
Ngoku, i-giants yeshishini ithatha inyathelo. Njengamaqonga amakhulu, bathembeke kakhulu kwaye batsalele imithombo yokubonelela ngepremiyamu. Ukuqhubela phambili, ngotyalo-mali ngakumbi kubuchule bokuzalisekisa, iimveliso ezisemgangathweni kunye neenkonzo ziya kuphakamisa ukutya okutsha kokutya kwinqanaba elilandelayo.
Ukusuka kwimbonakalo yeshishini, kuphela ngokuhamba ukuya kwinqanaba lokhuphiswano olusempilweni unokuqhubeka nokutya okutsha kokutya kwe-E-Commerce yokukhula. Ngamacebo obuchule beshishini kwaye ugxile kumgangatho wemveliso kunye namava abasebenzisi, ibali lokutya okutsha lokutya e-E-Commerce iya kuqhubeka nokwamkelwa.
IXESHA LOKUQALA: AUG-20-2024