IGuoquan Shihui Ikufuphi neeVenkile ezili-10,000, eziphantse zibe sisiqingatha kwiiNqila nakwiiDolophu

Inani leevenkile zaseGuoquan Shihui likhule phantse kathandathu kwisithuba esingaphantsi kweminyaka emine.

Ngethuba leholide yoSuku lweSizwe, ngo-Oktobha 4, i-Guoquan Shihui (i-Shanghai) Co., Ltd. ihlaziywe i-prospectus yayo, iqhubeka nenkqubo yoluhlu kwibhodi ephambili ye-Hong Kong Stock Exchange.

Ngokutsho kweprospectus ehlaziyiweyo, iGuoquan Shihui ineevenkile ezintandathu kuphela ezisebenza ngokuthe ngqo, kunye nezinye iivenkile zefranchise.Inani leevenkile zefranchise linyuke ukusuka kwi-1,441 ekuqaleni kuka-2020 ukuya kwi-9,216 ekupheleni kuka-2022, kwaye ukusuka nge-26 kaSeptemba 2023, inani leevenkile zaseGuoquan Shihui lanyuka laya kutsho kwi-9,978.

Ukwandiswa kwevenkile kule minyaka mithathu idlulileyo kuqhube ngokuthe ngqo ukukhula kwayo kokusebenza.

Kwiminyaka ka-2020, 2021, 2022, kunye neenyanga ezine eziphela ngo-Epreli 30, 2023, ingeniso yeGuoquan Shihui yayiyi-2.965 yeebhiliyoni zeeyuan, 3.958 yeebhiliyoni zeeyuan, 7.174 yeebhiliyoni zeeyuan, kunye ne-2.078 yeebhiliyoni zeeyuan ngokulandelelanayo.Le nkampani iphinde yafumana inzuzo ngo-2022, ngenzuzo eshiyekileyo ye-yuan ezizigidi ezingama-240, kunye nengeniso yeenyanga ezine zokuqala zika-2023 ifikelela kwi-120 yezigidi zeeyuan.

IGuoquan Shihui idla ngokubizwa ngokuba yinguqulelo yexabiso eliphantsi "yeHema Hotpot" kunye "noShuhai."Yasekwa eZhengzhou ngo-2015, ibekwe njengendawo enye yokumisa "ivenkile enkulu yokuthengisa yehotpot kunye nezithako zebarbecue," ngokuyintloko ithengisa ihotpot kunye nezithako zebarbecue, kubandakanya iimveliso ezikhenkcezisiweyo, ukutya okutsha, ukutya okulula, izithako ezisisiseko, iisosi zokudipha, iziselo zonyaka. , kunye nehotpot kunye nempahla yebarbecue.

Ukusuka kwimodeli yokwandisa, i-Guoquan Shihui ithatha imodeli ye-franchise, isayine izivumelwano ze-franchise kunye nabathengi, ukuthengisa iimveliso ezizithengisayo kubo, kunye nokubonelela ngezicwangciso zokulawula ukusebenza kwevenkile ngaphandle kokubiza imali ye-franchise.Umvuzo weGuoquan Shihui uvela ikakhulu kwiintengiso zemveliso ukuya kubathengi.

Ngokutsho kwedatha yeFrost & Sullivan, esekelwe kwiintengiso ezithengiswayo zeemveliso zokutya zasekhaya kwi-2022, i-Guoquan ibeka indawo yokuqala phakathi kwabo bonke abathengisi baseChina, kunye nesabelo semarike ye-3.0%.Ukongeza, ngokusekwe kwintengiso yokuthengisa ka-2022, iGuoquan yeyona ndawo inkulu yekhaya kunye nebranti yebarbecue eTshayina.

Imodeli yeshishini yeevenkile ezinkulu ze-hotpot ilungiselelwe iimeko zasekhaya.Ngaphandle kodidi lwe-"hotpot", i-Guoquan Shihui iyanda nakwezinye iindawo, ezifana ne-barbecue, eyabelana ngeempawu ezifanayo zentlalo kunye neendawo zokudlela.

Iprospectus ehlaziyiweyo ibonisa ukuba iGuoquan Shihui yakha igophe lesibini lokukhula kwindawo yebarbecue.

Iprospectus ibonisa ukuba nge-30 ka-Epreli ka-2023, ingeniso ye-Guoquan Shihui evela kwiimveliso ze-hotpot, iimveliso ze-barbecue, kunye nezinye yayiyi-1.518 yeebhiliyoni zeeyuan, i-249 yezigidi zeeyuan, kunye ne-263 yezigidi zeeyuan, ngokulandelanayo, ibalwa kwi-74.8%, 12.3%, kunye ne-% yengeniso iyonke.

Xa kuthelekiswa neminyaka embalwa edlulileyo, umlinganiselo wengeniso evela kwiimveliso ze-hotpot uyancipha, ngelixa isabelo semveliso ye-barbecue kunye nezinye izithako sanda.Ukususela ngo-2020 ukuya ku-2022, umlinganiselo wengeniso kwiimveliso ze-hotpot wawuyi-81.9%, 79.7%, kunye ne-75.8%, ngokulandelanayo.

Ngaphandle kokuhlangabezana nemfuno "yokutya ihotpot/ibarbecue ekhaya," iGuoquan Shihui ikwaxhamla kubume bayo kwiimarike ezikumgangatho ophantsi.

Ngokutsho kweprospectus yamva nje, ukususela ngoSeptemba 26, 2023, inani leevenkile zaseGuoquan Shihui lenyuka laya kwi-9,978.Ukuhanjiswa kubandakanya iivenkile ezingama-703 koomasipala, iivenkile ezingama-2,117 kumakomkhulu ephondo, iivenkile ezingama-2,820 kwizixeko ezikwinqanaba lesithili, iivenkile ezingama-2,667 kwiidolophu ezikwinqanaba ledolophu, kunye neevenkile ze-1,671 ezidolophini-ezi ndidi zintathu zijonga i-70% yazo zonke iivenkile zaseGuoquan Shihui.

Kwiimarike ezikumgangatho ophantsi, iimarike zamafama ngokwendalo zilawula imveliso yexesha elifutshane kwaye iivenkile ezinkulu ziphatha ikakhulu ukutya okukhenkcezisiweyo.Nangona kunjalo, iGuoquan Shihui ingena kwezi marike ngokuguquguquka ngakumbi ngokuvula iivenkile zoluntu ngokusebenzisa iifranchise, ivala isithuba esishiywe yivenkile enkulu yokutya okunomkhenkce kufutshane noluntu.

Ukuqhubela phambili ukulinganisa inethiwekhi yayo kwiimarike ezikumgangatho ophantsi, iGuoquan Shihui kufuneka ilungelelanise ikhonkco layo lokubonelela.

Ngokweprospectus ehlaziyiweyo, ngaphandle kokusebenzisana nabanikezeli bezithako abangama-266 abafana noAnjoy kunye neSanquan, ukusukela nge-30 ka-Epreli ka-2023, uGuoquan Shihui ukwangumnini wezityalo ezintathu zemveliso: "Heyi Factory" yeemveliso zenkomo, "Wanlaiwanqu Factory" yeebhola zenyama, kunye "I-Chengming Factory" yezithako zesiseko se-hotpot.Ikwatyale imali kwi "Daixiaji" yokuvelisa i-shrimp paste.

Ukongeza, iGuoquan Shihui yakhe iindawo zokugcina ezili-17 ezisembindini kunye neendawo zokugcina umkhenkce ezingaphezulu kwe-1,000 kwilizwe lonke, ezidityaniswa ne-Huading Cold Chain, ukuququzelela ukuhanjiswa kosuku olulandelayo kwiivenkile ezikumgangatho welokishi.Ngokweprospectus, enye yezona zinto zisetyenziswayo kwingeniso ye-IPO iya kuba kukuphucula amandla ekhonkco lokubonelela ngokwandisa umthamo wemveliso kunye nokusebenza kakuhle.

Ngemodeli yokuvuthwa yefranchise, isiseko sekhonkco lokubonelela, kunye nematrix yemveliso exhasa isikali sayo seevenkile eziphantse zibe li-10,000, ugqaliselo lwekamva likaGuoquan Shihui lunokuthi lutshintshele kuphando lwemveliso kunye nokuveliswa kwezinto ezintsha, ukufuna amathuba okukhula ngakumbi kwimarike ekhoyo kunye nokongeza ukuqiniseka ngakumbi kuluhlu lwayo lwasemva. uphuhliso lomsebenzi.


Ixesha lokuposa: Jul-15-2024