1. Ukuqhubeka kotyalo mali kwiqela loluntu lokuthenga: IMeituan Khetha intlawulo
UMeutuan uthandabuza kwimizamo yayo kwicandelo lokuthenga leqela lasekuhlaleni!
Kutshanje, i-meituan ikhethe i-"0 ye-tuan maimai "inkqubo ye-Wechat. Esi sisixhobo se-meituan esisemthethweni sokulawula uluntu lwentengiselwano yabucala, ivumela abasebenzisi ukuba bafumane uluhlu lweemveliso, kubandakanya ukutya, izinto ezintsha, kunye neemfuno zemihla ngemihla.
Ukuphehlelelwa kwe "Tuan MaiMai" iphawula ihambo yakutshanje nguMenuan Khetha kwiqela loluntu lokuthenga indawo.
Nangona kunjalo, ukuba sijonga emva, kucacile ukuba iMeituan Khetha sele kukwenza iinzame eziqhubekayo kwiqela loluntu lokuthenga kulo nyaka.
Kwisiqingatha sokuqala salo nyaka, kanye njengokuba iqela loluntu lokuthenga labonakala lipholile nabathathi-nxaxheba abambalwa, uMeutuan Khetha ulindelo olungalunganga kwaye lunyuse uluhlu lweqhinga lokusebenza.
Nazi ezinye iindawo eziphambili esizichonge ngazo:
NgoMeyi kulo nyaka, uMeutuan Khetha indawo yayo yokupheliswa kwenkqubo yayo yengingqi yangaphakathi kwaye itshintshelwe kwinkqubo esekwe kwiphondo, apho iphondo ngalinye linoxanduva lokunceda kunye nelahleko. Oku kushukuma ngempumelelo izithintelo kuphuhliso lwamashishini akhethiweyo kwinqanaba leqela, ukutyhala endle xa usinde ngelixa ikwakhuthaza amanyathelo awo.
Kwinyanga kamva, uMeutuan Khetha ubunkokeli obubalulekileyo kwintlanganiso ebalulekileyo, eyaziwa ngokuba yi "inkomfa yehlobo," apho "iphulo lendalo" lasungulwa ngokusemthethweni.
Ukubuyisela kwakhona, le phulo le-"ilanga elifikelela kude" livele ukusuka ehlotyeni lokuwa kwaye ngoku lilungele ukuqhubeka ebusika. Ixesha, ubungakanani botyalo-mali, kunye nenani leempawu ezithatha inxaxheba azibotshwanga. Ukusuka kwimbono yedatha, iziphumo ukuza kuthi ga ngoku ziphawuleka: Iimpawu ezininzi zeqabane ziphumelele ukukhula, kunye nezinye iimpawu kunye neemveliso ezifumana amanqanaba okukhula ngaphezulu kwe-500% okanye i-1 000!
Ngo-Agasti 30, Meituan Khetha ubhengeze ngokusemthethweni ukuqaliswa kwe- "Ukuhanjiswa" kwe- "" yokuhambisa ", kubangela enye inkcitho kushishino. Eyona nkonzo inokushwankathelwa kwisivakalisi esinye: into ebikade ifumaneka nge-4 pm ngoku ingathatyathwa nge-11 kusasa, ikhawuleze ivelise inkqubo ngesiqingatha semini.
Kwishishini elitsha lemveliso, ukusonda okunesiqingatha somhla we-meituan khetha inyathelo elincinci kodwa ikhuphe ishishini elibalulekileyo kulo lonke ishishini!
Ngaphambili, kwimveliso entsha yemveliso kunye namacandelo e-e-commerce kuphela, i-GD kuphela enokuthembisa ngokuhanjiswa kwee-odolo ebekwe ngokuhlwa kwangokuhlwa kwangokuhlwa kwangokuhlwa, kuphela, kuphela kwiimveliso zikaJD. Ngoku, Meituan Khetha ibhengeze ukuba ingahambelana nentshukumo ye-JD ye-JD, ibalaselise ukuphucuka okukhulu kweMeituan Meituan kuye kwenziwa ukuzaliseka kunye nezakhono zolo nyaka!
Okubaluleke ngakumbi, ukuqhutywa okuqhubekayo kwala manyathelo kucebisa ukuba isikhundla sikaMenuum ukukhetha ngaphakathi kwiqela laseMetuan kuye kwaphucuka kakhulu, njengoko kucacisiwe, njengoko kunyanzelekile ukuba kube ngamandla eqela.
2. Omnye ukubheja okukhulu nguWang Xing!
Ukuhlalutya izenzo zokuqhubeka kwezenzo ngokuqhubekayo kulo nyaka, isizathu silula: nangona i-Metuan iyonke, isayekisa i-memoum yeshishini ekhethiweyo - umntu owazi kakuhle wonke umntu owazi kakuhle wonke umntu.
Ngokwengxelo yemali yesibini ye-meituan yekota yesibini, amashishini amatsha kaMeituan, kuquka neMetuan Khetha, uxele ilahleko ye-5.2 yezigidigidi yuan. UMenutuan wayengaphezulu malunga noku kwingxelo yayo yemali, evuma ekuhleni ukuba "ukuthengwa kweqela ekuhlaleni ngoku kujongana nemiceli mngeni yethutyana ekuqhubeni imodeli yeshishini."
Nangona kunjalo, ngaphandle kwemiceli mngeni ekhoyo, ukukhula okukhawulezayo kweMeituan khetha inikwe i-Wang Xing ithemba lokuba ngenye imini, uMeutuan Khetha unokubuyisela ngokupheleleyo umhlaba olahlekileyo.
Kwinkomfa ye-metuituan yakutshanje, iNtloko yeMetuaan Khetha ixelele iqabane lokukhula kweshishini lokuthatha ngokukhawuleza kangangokuba, ngelixa wayengafuni ukuchaza amanani athile, angayithetha kude i-50%.
Ke, nangona isebomvu, iMenutuan Khetha inentembelo yokuxhasa ezilahleko!
Ukuchaneka ngakumbi, emehlweni eWang xing kunye ne-metuan khetha i-Meituan Thists, ilahleko yangoku kwishishini leKhetho ayikho ilahleko yokwenyani kodwa endaweni yokwandisa uBukhoshini.
Ingxelo yemali kaMeituan ibonelela ngenkcazo ecacileyo: Ilahleko yangoku eMeituan Khetha kungenxa yokuba "ukwandiswa kwenqanaba lokuqhuba kwemozulu eshushu, kunye notshintsho lwemveliso yonyaka."
Ewe, kunjalo. Ukusuka kwimbono yodidi, uluhlu lweemveliso ezifumaneka kwiMeituan Khetha sele kukuqhubeka. Ngonyaka, inani leempahla ezintsha nezifumanekayo zemihla ngemihla kwiqonga elingaphezulu kwe-900, ngonyaka-nyaka wokunyuka kweminyaka engama-40%. Nditsho nokuba i-Rare Chesty ifumaneka kwiMeutuan Khetha.
Ukufowuna iMeituan Khetha i "Quard Country yeqela loluntu lokuthenga i-thall" ayisiyongxaki yokuqalisa.
Ukuqinisekisa ukuba umgangatho wokutya okutsha, u-Meituan Khetha nako ukonakalo lwayo kwi-Couin Logistics, uqhagamshela iindawo zemveliso yezolimo kwimigca ye-trunk kunye neenethiwekhi ze-logo-intshukumo eyothusayo. Ukujonga ishishini, amaqonga ambalwa azimisele ukutyala imali kwizibonelelo zezinto ezinemali yokwenyani kunye nezixhobo, ngakumbi enikezwe indawo ekhoyo ye-Intanethi kumaqonga e-shrits, apho izinto ze-JD zithanda ukwenza utyalomali!
Mhlawumbi uWang xing ukholelwa ukuba nje ukuba iqela labahlali lokuthenga isakhiwo sigqityiwe, liya kuba lixesha lokutsala umnxeba. Ke ngoko, inguqu yaseMeituan Khetha ukusuka kwilahleko enkulu yokuba negalelo eliphambili kwiqela lingumcimbi nje.
Oku kuqinisekisiwe ngenye intshukumo yakutshanje yiMetuan.
Kungekudala, i-meituan khetha ngokuzolileyo ithe cwaka kwindawo ephezulu kwiBituan ye-Meituan App. Oku kucebisa ukuba emva kothotho lohlengahlengiso, iMeituan Khetha igqibe ngempumelelo isigaba sayo sendawo; Kwisigaba esilandelayo, iMeituan Khetha iza kutshintsha kwindlela ebanzi yobubanzi ukuze ijolise ekuthinteleni iqela "elisemgangathweni" labathengi. Kulindelwe ukuba akukho xesha, iya kuphumelela ingeniso.
Kubonakala ngathi i-xing ye-xing ibisoloko iqonde ngokucacileyo ukungcakaza uthatha kwicandelo lokuthenga leQela loLuntu kunye nendawo entloko.
I-3. Nge-470 yezigidi zabantu abathengisa i-roceries esisengozini, akukho gualont ifuna ukunikezela
Namhlanje, ukuthengwa kweqela loluntu ukuthenga imakethi kunokubonakala kuzolile, kodwa phantsi komphezulu, kukho i-surcurres enamandla.
NgoJulayi walo nyaka, iPinpin ye-jingxin iphinde iphinde iphinde iphinde i-Jd Pinpin, i-furpin ibonisa ngokucacileyo i-JD.com yokuzibophelela koBuntu kwiCandelo leQela loLuntu lokuthenga iqela. Eli nyathelo lihambelana nefuthe elibonakalayo kushishino: I-JD Pippin, ixhaswe ziimveliso ze-JD kunye namava okuLungelelwa, iphinde ingene kwiqela loluntu lokuthenga i-irena enokutsala i-irena elinokutyeshela.
I-JD noMeituan ehlaziyiweyo kwiqela loluntu lokuthenga ngeli xesha liyinxenye ngenxa yobukho be-duoorouo kaPindiodo Maicai.
Ingxelo ye-Pindiodouo yekota yesibini yeNgxelo yeNgeniso yeThengiso yafikelela kwi-14.3 yezigidi zeerandi, ukunyuka kwe-131% ye-131%, ngentsebenzo ye-duodouo maicoi ngumqhubi omkhulu wolu hlulwa.
Ukuba uDuoduo Maicai unokufezekisa oku, akukho sizathu jed noMeituan abanakwenza okufanayo!
I-JD Pinpin kunye neMeituan Khetha ukuya kwi-Duodoss duodoio maicai, eyona phetshana likhulu libonakala lingena kwimpahla kunye nokuhanjiswa. Emva kwayo yonke loo nto, bobabini i-MD noMeituan baneenkqubo zabo ezibanzi zezakhiwo, ezibanika i-IOOOLT ezibanika ulawulo olukhulu kakhulu ekuphuculeni ukusebenza kakuhle kuwo wonke umxokelelwano.
Ke ngoko, uMeituan Khetha isaziso sokuhanjiswa okukhawulezileyo ayisiyonto ilula yokuhlengahlengiswa-yimfundiso yobuchule yokunikezela amadangatye okukhupha amadangatye okuthengisa iqela elilandelayo lemfazwe!
Emva kwayo yonke loo nto, iqonga laseMeiture sele inabasebenzisi abangama-470 abasebenzayo. Ezi zigidi ezingama-470 zingumqolo weqela loluntu lokuthenga kwaye zimele ukuba i-Wang Xing ibona njengethuba "eli-lishumi elinamashumi elivenkilo" lokuba uMeutuan akazimisele ukuyeka.
Ngoku, njengoko imakethi yoluntu ithenga intengiso yayo yesibini ingena kwinxalenye yayo yesibini, bonke abadlali bajamelana nemiceli mngeni ebalulekileyo yokuphucula iimodeli zeshishini kunye nokwenza amakhonkco oncedo. Nokuba leliphi na umdlali efumanisa ukuba isisombululo esifanelekileyo asisayi kuphela nje kuphela ukubambisa iqela lithenga kodwa likwazi ukuchaza ngokutsha i-hierarchy yalo lonke ishishini le-Intanethi!
IXESHA LOKUQALA: Aug-13 ukuya ku-1224